Inamjang Euljiro is a long-standing seolleongtang (ox bone soup) restaurant that has been operating for over 50 years. Its broth is simmered for 48 hours using only domestic beef, paired with house-made kimchi varieties like geumchi and seokbakji. Known for consistency and quality, the brand has expanded into a franchise and kimchi retail business while continuing to represent authentic Korean comfort food culture.